Why Marketers Need To Pay Attention To Online Reviews

Why Marketers Need To Pay Attention To Online Reviews

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A new study shows that 80% of online customers change their mind about making a purchase after reading negative online reviews. Back in November, 2010, I wrote a story for SocialMediaToday.com titled Why a Negative Review Can Be a Positive Experience. In my article I made reference to an article on eMarketer which reported "Customer product reviews are becoming a fixture on retail and consumer brand websites, with over 80% of retailers planning to feature them by the end of 2010. The accelerated adoption of customer reviews indicates a more enlightened approach to handling negative comments—that is, the acknowledgment that occasional negative reviews do not hurt sales. "...occasional negative reviews do not hurt sales." Well, apparently negative online reviews do indeed hurt sales as a study conduced by Market analysis…
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Youth Hostels in Atlanta, Georgia

Youth Hostels in Atlanta, Georgia

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Atlanta, Georgia is the home of more than 500,000 residents and is a destination for many tourists. The state capital houses the Georgia Aquarium, a variety of popular entertainment venues and four major sports teams: the Braves, the Hawks, the Flames and the Falcons. With almost as many as options for hotels as there are for entertainment, it can be difficult to decide where spend your vacation. If money is your concern, a hostel might be something to consider. Atlanta Hostel The Atlanta Hostel became the first hostel in Atlanta when the establishment opened its doors for the first time in 1991. Located in Midtown, Atlanta, the 100-bed hostel is within walking distance of more than 100 bars and restaurants. Amenities available for guests include the use of the pool…
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Bentley Limo – Choice Of Royal People

Bentley Limo – Choice Of Royal People

Travel and Leisure
Transportation arrangement is one of the most significant things when it comes to traveling from one country to another one. For this, you can go for the tour guide, who can help you in visiting the eye-catching points of the destination. However, if you want to do some adventure and explore new things then hire a personal car. This is the best option for visiting a place because we can get the proper freedom to visit any place. Well, there are many cars hire companies, which are offering a vast range of luxury cars such as Mercedes, Bentley limo, Audi, and so on. We can pick any option, which can provide the best comfort zone at a reasonable price. Now the burning question is which car company is best. Tips…
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Social Media Marketing Analytics – First Of An Exclusive 7-Part Series

Social Media Marketing Analytics – First Of An Exclusive 7-Part Series

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Social Media Marketing and the measurement thereof is always a hot topic. In this exclusive 7-part series – which begins today and will continue every Thursday for the next 6 weeks, I will delve into the wonderful world of Social Media Marketing Analytics (SMA) and help you better understand what it is and why it is so important. Social Media Marketing Analytics… "Huh?" Why do I get the feeling that’s the response many marketers have when asked about Social Media Marketing Analytics? Well fear not marketers of the world, I am here to help. Part I – Overview Social Media Marketing Analytics, as defined by the Altimeter Group is “The discipline that helps companies measure, assess and explain the performance of social media initiatives in the context of specific business…
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LIBYA

LIBYA

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Libya is a country in Northern Africa. It made the headlines once with the Civil War in 2011, when people found out that it’s an Islamic country with oil reserves. In this country, a gallon of water is more expensive than a gallon of gasoline. While rich in gold and oil, one saying mocks the exploitation of its resources by the West: ‘The country is rich, the people poor’. Libya though has a lot more to offer. Culturally and geographically, it’s usually included in the Mediterranean region, with a surprising number of Greek and Roman monuments. Ever heard of Aristippus of Cyrene? Cyrene is in Lybia, meaning hedonism, as we know it now, originated in Libya. Unlike in any other African countries, visitors can explore Sahara considerably easier. In Libya,…
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Bahamas Vacation Tips

Bahamas Vacation Tips

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Stunningly clear water laps onto the warm, white, sandy beach. Palm trees stand proud and lofty against the clear, blue sky. Mango and papaya blossoms blend with the salty spray of the ocean, giving an aroma that is distinctly tropical. Welcome to the Bahamas, the land of picturesque water, lovely beaches and friendly people. With approximately 5,000 square miles of land and 100,000 miles of marine territory, the Bahamas offer endless possibilities for your vacation. Atlantis Resort Paradise Island is home to the Atlantis resort. Housing approximately 2,500 rooms in six towers, this hotel offers all the amenities and entertainment for tourists enjoyment. Four restaurants, a movie theater, library, fitness center, golf course and nightclub are just the beginning of what this resort offers its guests. Several pools and water…
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How Social Media Affects Search Marketing

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In a very eye-opening article recently posted on the site SEOMoz brought to light the fact that Google search results are now being directly impacted by the social connections of the person doing the searching. As the author of the piece astutely points out, "This should be giving everyone in search marketing a huge "ah ha" moment." The author of the piece, Rand Fishkin, presents this in a very clear format, showing in detail how search results are altered based on 1) if you are logged into Google and 2) whom you follow via social media. The image below is a screenshot of a search he did while logged in to Google. You'll see the #3 listing is for someone he follows (Note the Geraldine reference and image): Now look…
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What Things Need To Consider While Buying Tapestries?

What Things Need To Consider While Buying Tapestries?

Shopping and Product Reviews
If you are going to renovate your home and want to give the best look to your home, then don’t forget to use tapestries. It is the best item for home decoration. No doubt, there are numbers of items are available in the market for home decoration. If we talk about the tapestries, then nothing is much better than tapestries. It is a unique way to change the appearance of the home. With the article, we are going to let you know about the essential things that are essential to consider while buying tapestries. It will not be easy to choose the right option according to the home interior for the first time. You can go for gray tapestry sale to buying the best tapestries for your home decoration. There…
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